Best Omnisend Integrations

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By Ewen Finser

Last Updated on December 4, 2023 by Ewen Finser

Omnisend is a powerful marketing automation tool that helps business owners to create, send and track email and SMS campaigns. It comes with extensive features that allow users to comprehensively personalize messages, target subscribers, and measure campaign results. 

Omnisend stands out as one of the most well-integrated marketing automation platforms available. Its custom API allows users to connect with a range of other software, including ecommerce platforms, shipping platforms, promotion tools, sign-up forms, landing pages software, and customer support tools.

While the list is extensive, the best Omnisend integrations allow users to connect with their customers most efficiently and effectively. This article will explore some of the most popular Omnisend integrations and how they can benefit businesses. 


Bottom Line Up Front

The best Omnisend integrations are those that offer the most value to businesses. Among the most popular integrations are those that connect Omnisend with ecommerce platforms, shipping platforms, and customer support tools. Using Omnisend with these integrations can help businesses improve their customer experience and increase sales.

List of Top 5 Best Omnisend Integrations

  1. Shopify: Best for ecommerce integration
  2. Loyalty and Rewards: Best for loyalty and rewards integration
  3. ShipStation: Best for shipping integration 
  4. PageFly: Best for sign-up forms and landing pages integration
  5. Nosto: Best for product recommendations

Why do You Need Omnisend Integrations?

Integrations with Omnisend

Integrating Omnisend with other software allows users to experience the full power of Omnisend. True to a Nucleus Research statistic, marketing automation increases productivity by 20% on average. Omnisend, with its wide range of integrations, is no exception.

For example, when integrated with an ecommerce platform, you can use Omnisend to segment your subscribers according to their interests and behaviors. You can then create targeted email campaigns specifically for those segments, boosting your chances of better conversion rates.

The most popular ecommerce platforms, such as Shopify and Magento, have built-in integrations with Omnisend. They allow users to connect their store with Omnisend and automate the entire process of creating, sending, and tracking email campaigns.

Moreover, businesses can automate their shipping process by integrating with shipping platforms such as ShipStation. This integration can help you reduce shipping time and errors and keep track of your shipping progress.

Integrating with customer support tools can also prove to be beneficial for businesses. This integration allows you to connect customer data with your email marketing campaigns and send targeted messages to customers who have contacted your support team.

Omnisend’s extensive list of integrations is constantly expanding. The best way to find out how Omnisend can benefit your business is to explore the many Omnisend integrations and find the ones that work best for you.

Best Omnisend Integrations Worth Considering

The choice of integration depends on the needs of your business. It could be you are running an e-commerce store and need help with email and SMS marketing, or you want to leverage customer data to personalize your messages. 

It could be that you need to connect your CRM or e-commerce platform with Omnisend for more efficient marketing. However, note that some Omnisend integrations work better or are more productive than others.

Here are some of the best Omnisend integrations worth considering: 

1. Shopify: Best eCommerce Integration


Shopify is the leading ecommerce platform with 29% market share. It boasts a daily active user base of more than 2.1 million people, all of whom are potential customers for your business. To effectively reach these customers, merchants need an integration that provides seamless marketing automation.

Most Shopify merchants choose Omnisend as their marketing automation tool because of its extensive features and ease of use. Shopify and Omnisend have a built-in integration that allows users to connect their store with Omnisend and automate the entire process of creating, sending, and tracking email campaigns.

This integration is especially beneficial for small business owners who want to take advantage of marketing automation but don’t have the time or resources to do so. By connecting Shopify and Omnisend, merchants can create automated email and SMS campaigns right from the Shopify interface.

How to Integrate Omnisend and Shopify

Before integrating Shopify and Omnisend, merchants need to have an active Shopify store and an Omnisend account. The integration process is simple and takes a few minutes to complete.

There are two methods to go about the setup process. For the first method, users can register for an Omnisend account and add it right from the Shopify store. The second method involves creating an account in Omnisend then connecting it from the Omnisend admin.

Omnisend will start synchronizing data from your Shopify store once the integration is complete. The integration will sync data such as contacts, products, and categories of products and automated campaigns in both directions. 

Shopify Pricing 

  • Basic: $29/month 
  • Shopify: $79/month 
  • Advanced: $299/month

Benefits of Integrating Shopify with Omnisend

Below are some of the benefits of integrating Shopify with Omnisend: 

  • Easily create and send automated email and SMS campaigns
  • Automatically add new subscribers to your email and SMS campaigns
  • Segment your contacts based on their interests and behaviors
  • Sync contact data between Shopify and Omnisend
  • Enjoy ready-made email templates
  • Unique coupon codes for Shopify customers

2. Loyalty and Rewards: Best Loyalty and Rewards Integration

Stamped is a loyalty and rewards platform that allows businesses to collect good reviews from happy customers. It’s a great way to increase customer engagement and build long-term relationships with customers. However, only avails its services to Shopify merchants.

By integrating with Omnisend, merchants can collect customer data and reward their loyalty. The integration allows businesses to sync customer data between the two platforms, making it easier to target customers with relevant rewards and offers.

User reviews are an essential part of ecommerce and can help increase trust and conversions on your store. Customer retargeting becomes easier with the and Omnisend integration, as businesses can now target customers who have left positive reviews with special offers and rewards.

When customers leave a review on your store, they are automatically entered into your loyalty program. It increases the chances of converting them into long-term customers. 

How to Integrate and Omnisend 

Integrating and Omnisend is simple and takes a few minutes to complete. First, you have to create an API key on the Omnisend dashboard. You’ll then head over to the apps page and install the Omnisend app. Sync customer properties to Omnisend and start collecting customer data. 

The integration will allow you to reward customers for their loyalty automatically. It will show real-time updates of the available customer point balance, the date when the customer joined the program, and the VIP tier.

Stamped Pricing Plans 

  • Basic: $19/month 
  • Premium: $39/month
  • Business: $99/month
  • Professional: $249/month
  • Custom: Contact sales 

Benefits of Integrating with Omnisend 

Below are the benefits of integrating with Omnisend: 

  • Easily collect customer data and reward loyalty 
  • Real-time syncing of customer data between the two platforms
  • Ability to send reminders to customers about their loyalty points 
  • Target customers who have left positive reviews with special rewards
  • Use customer data to personalize marketing messages

3. ShipStation: Best Shipping Integration


ShipStation is a shipping software that organizes and streamlines the shipping process for businesses. It connects with some of the largest shipping carriers, such as UPS, DHL, and FedEx, making it an excellent choice for companies that ship many products.

ShipStation also integrates with ecommerce platforms such as Alibaba, Amazon, and woo-commerce to provide an even more streamlined shipping process.

Omnisend also integrates with ShipStation, making it easy for businesses to send automated shipping emails and SMS messages. The integration allows you to automatically add new subscribers to your shipping campaigns and segment your contacts based on their location and order history.

You can also use ShipStation‘s tracking features to automatically send personalized updates to your customers about the status of their orders. It allows you to keep your customers informed and eliminates the need to update them on the progress of their orders manually.

How to Integrate ShipStation and Omnisend 

Integrating ShipStation and Omnisend is a straightforward process. First, you’ll need to connect with the ShipStation app through the Omnisend apps page. You’ll be prompted to enter the ShipStation API key proceeded by the secret API. Once you have entered the information, you’ll be able to select the Omnisend campaigns that you want to include in your ShipStation account.

You can then manage and customize your shipping settings within the Omnisend dashboard. The integration will trigger an automated email or SMS message when their orders are shipped to your customers. It will also add custom event tracking to your ShipStation account. 

ShipStation Pricing 

  • Starter: $9/month
  • Bronze: $29/month 
  • Silver: $49/month
  • Gold: $69/month 
  • Platinum: $99/month
  • Enterprise: $159/month 

Benefits of Integrating ShipStation with Omnisend 

The benefits of integrating ShipStation with Omnisend are: 

  • It eliminates the need to update customers about the status of their orders manually 
  • Sends automated shipping emails and SMS messages 
  • Tracks the fulfillment status of your orders 
  • Customers can easily view the progress of their orders from their account page 
ShipStation Stands Out

BOTH of these services are good options, but ShipStation stands out as slightly better with a mobile app, better carrier integrations, more international connections, and better data reports and exports.

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4. PageFly: Best Sign-up Forms and Landing Pages Integration


PageFly is a powerful, all-in-one landing page builder that allows you to quickly create and customize your landing pages. It features an intuitive editor that makes it easy to create custom landing pages without any coding experience. Its strong compatibility with other tools makes it an excellent choice for creating a highly optimized store for businesses.

PageFly integrates with Shopify to provide an easy way to create and manage your landing pages. Shopify is an ecommerce platform that allows businesses to create online stores. The PageFly integration with Omnisend makes it easy to create landing pages specifically designed for your ecommerce store.

The integration makes Omnisend’s powerful landing page forms available to PageFly users. You can create custom forms and add them to your landing pages with just a few clicks. By capturing subscriber data through your landing pages, you can quickly grow your email list and improve conversion rates.

How to Integrate PageFly and Omnisend 

The first step of integrating Shopify and Omnisend is creating a landing page. Open the Omnisend platform and create a new landing page. Proceed to copy the landing page under the confirm and launch step on the Omnisend dashboard.

The next step is to access the Shopify admin and install the PageFly app. Use one of the templates to create the page from scratch. Click the add third party elements tab and scroll down to email marketing. Drag and drop the landing page sign-up form to your layout and set it up. 

Insert the landing page URL to the selected element, and the Omnisend landing page will automatically appear to your editor. The form will be automatically connected to your Omnisend account, and you’ll be able to view the submissions in your dashboard. 

PageFly Pricing

  • Silver: $19/month 
  • Gold: $39/month 
  • Platinum: $99/month

Benefits of Integrating PageFly and Omnisend

Some of the benefits of integrating PageFly and Omnisend are: 

  • It’s easy to create custom landing pages without any coding experience 
  • The integration makes Omnisend’s powerful landing page forms available to PageFly users 
  • You can capture subscriber data through your landing pages to grow your email list 
  • The integration improves conversion rates by simplifying the sign-up process 

5. Nosto: Best for Product Recommendations


Nosto brands itself as a leading personalization platform for ecommerce. Merchants use it to track customer behavior and preferences to provide tailored product recommendations. The Nosto platform integrates with several e-commerce platforms, including Shopify, Magento, and BigCommerce.

By integrating with Omnisend, Nosto can provide merchants with even more powerful recommendations. Merchants can use Omnisend’s powerful segmentation and automation features to target and personalize product recommendations for their customers.

How to Integrate Nosto and Omnisend

The first step is to create a Nosto account. Go to the main menu, select emails, and click on the email widgets. Proceed to create a new email, choose the campaign type, and look for Omnisend from the drop-down list. Use as your variable email name, copy the code snippet, and save.

Once you copy the code snippet, open your Omnisend account and proceed to the desired automation workflow. Use the drag and drop feature to move around the Nosto content block, then paste the code snippet. Set the email variable to and save the changes.

Nosto Pricing 

Pricing starts at Є99/month for sales under Є2million. Visit the Nosto pricing page for a detailed pricing plan.

Benefits of Integrating Nosto and Omnisend

Some of the benefits of integrating Nosto and Omnisend are: 

  • You can use Omnisend’s powerful segmentation and automation features to target and personalize product recommendations for your customers 
  • The integration provides merchants with even more powerful recommendations 
  • You can track customer behavior and preferences to provide tailored product recommendations 

Other Omnisend Integrations Worth Considering

For more Omnisend integrations, check out the following: 


Question: Does Omnisend offer a Zapier Integration?

Answer: Omnisend integrates with Zapier to provide a seamless way to connect to over 4,000 other apps. Omnisend’s API makes it easy to connect to your favorite apps and automate your marketing tasks. The integration allows you to automatically trigger actions in Omnisend based on events in other apps.

Question: Does Omnisend Offer a Free Plan?

Answer: Omnisend offers a free trial for new users that allows you to send up to 500 emails per month. The free plan also comes with all the features a new user with a small list would need, including automation, segmentation, and A/B testing. Paid plans start at $16 per month.

Question: How do I Add Omnisend to Shopify?

Answer: To add Omnisend to your Shopify store, go to the Shopify app store and search for Omnisend. Click on the add app button and follow the instructions to install the app. Once you have installed the app, you will need to create an Omnisend account and connect to your Shopify store. 


The best Omnisend integration is one that provides the most value to your business. Different integrations offer different benefits, so it’s important to choose the one that best suits your needs. If you’re looking for a powerful recommendation engine, the Nosto integration is a good option. 

If you’re looking for ways to increase conversion rates, then the integration with GrowthHero is worth considering. No matter which integration you choose, Omnisend offers powerful features that can help you improve your marketing campaigns. 

Why Go with Omnisend?

Take the shortcut to revenue growth with Omnisend’s easy-to-use platform for ecommerce email marketing, SMS and automation.

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