Ewen Finser

Ewen Finser first starting blogging and building websites & ecommerce businesses back in 2011 (just for beer money!). Since then, he’s become gluten-free, so building a n ecommerce media company seemed like a more prudent idea. Operating a portfolio of 100+ different blogs and digital commerce lines, Ewen started TheDigitalMerchant as a venue to provide honest assessments of the tools and strategies he and his team use to grow their businesses.

ActiveCampaign vs Keap (Infusionsoft) [2023]

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Main Differences Between ActiveCampaign vs Infusionsoft The main differences between ActiveCampaign and Infusionsoft are: ActiveCampaign is much less expensive than Infusionsoft ActiveCampaign is much easier to use than Infusionsoft Infusionsoft charges a hefty setup fee, whereas ActiveCampaign does not ActiveCampaign offers free support & training, whereas Infusionsoft charges consulting fees ActiveCampaign offers muli-channel attribution, whereas … Read more

Ontraport Alternatives: Our Top Picks

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Ontraport Alternatives

Ontraport is a powerful “all-in-one” marketing automation platform, but there are other Ontraport alternatives with greater performance and faster marketing automation capabilities.  Let’s be honest. Running a business and making impressive, consistent weight loss results can be a struggle at times. A difficult balancing act that requires time, patience, and a great marketing strategy.  You and … Read more

Tave vs Honeybook

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Regardless of specialization or size, businesses need some form of customer relationship management (CRM) system. Managing leads, organizing client information, tracking sales, and automating workflows are crucial for success.  However, with the myriad of CRM systems on the market, it can be hard to decide which one is best for your business. Two CRM systems, … Read more

Best CRMs for Mortgage Loan Officers Guide

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Mortgage lead conversion is always a numbers game. Data from Freddie Mac reveals that, as of March 17th, 2022, the 30-year fixed-rate U.S mortgage hit a three-year high by eight basis points to 4.16%. The increase in home prices will likely increase demand for refinancing and home-equity loans.  Loan officers will have to increase their … Read more

SocialBee Review: Why Your Business Needs This Tool

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Social media marketing is perhaps the most effective marketing strategy available to modern businesses today. However, the consuming nature of social media can quickly become a full-time job itself. It forces companies to strive for a constant presence across multiple platforms while still maintaining the quality of their content.  Getting the right formulation, content strategy, … Read more

16 Better CoSchedule Alternatives

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coshedule 9 better alternatives

Getting one of the best CoSchedule alternatives can help you save both time and effort you need to boost your social media marketing campaign. Most bloggers and online marketers will agree that it takes 20% time to create engaging content for your target audience. Well, 80% of the rest is consumed in promoting your blog … Read more

SocialBee vs Hootsuite Compared: Why I Love Hootsuite

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A 2018 study by SCORE reveals that 77% of U.S.-based small businesses rely on social media when performing crucial business activities. This finding is hardly surprising, as social media provides a quick, easy, and relatively inexpensive way to reach potential customers.  The need to have a social media management tool to help businesses effectively manage … Read more

12 Best Sendible Alternatives & Competitors

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Social media automation software makes the world go round. No doubt. Sendible has cemented it’s place as one of the popular media marketing automation platforms in the space, but is it really the best option? While Sendible offers some powerful features, it can be somewhat limiting when it comes to pricing structure relative to the … Read more

12 Best Sendinblue Alternatives: Sendinblue Competitors

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Sendinblue is definitely one of my favorite email marketing platforms, no doubt. There’s lots to like, from the attractive pricing to the robust automations and lite-CRM attributes. But there are definitely some use cases where it’s not perfect. Beyond that, depending on your specific mailing list size and marketing methods, Sendinblue could be overkill for … Read more

Webflow vs Elementor Compared

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Before WordPress and other site-building platforms, developers used to hand-code every line of their website’s HTML and CSS. This painstaking process was time-consuming and often resulted in errors that could take hours or even days to fix. WordPress came about but still required much coding knowledge to create even the most basic site. But the … Read more

Printful Review

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Printful Review

The digital age has made it easier than ever for businesses to get their products and services out to a broader audience. However, with this ease of access comes the challenge of standing out from the competition. The need to provide quality prints, customization options, and competitive pricing has led many businesses to look for … Read more

Scrum vs Agile Project Management – 5 Differences to Help You Decide

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Effective project management is critical to the success of any business. In modern DevOps, an organization’s success depends on its ability to rapidly deliver features and value to customers. It doesn’t matter whether you are developing software or hardware; the principles are the same. The goal is to get products out the door quickly and … Read more

Zyro Website Builder Review

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Web development evolution is fascinating. In the past, you needed to be a coding guru to build a website. Then platforms like WordPress made it possible for anyone with basic technical skills to create a website. Now, we’re in the era of website builders. These platforms enable you to create a website without any coding … Read more

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