Social media automation software makes the world go round. No doubt. Sendible has cemented it’s place as one of the popular media marketing automation platforms in the space, but is it really the best option?
While Sendible offers some powerful features, it can be somewhat limiting when it comes to pricing structure relative to the number of users (and brands) that you may need to manage.
Whatever your reason for looking further afield, the following are the top media management alternatives to Sendible that I personally researched.
Without further ad….
These are the best Sendible alternatives and Sendible competitors worth trying:
Table of Contents
- 1 1. Missinglettr: Best Overal Sendible Alternative
- 2 2. SocialPilot
- 3 3. SocialBee
- 4 4. Agorapulse
- 5 5. Social Report
- 6 6. Best for Pinterest: Tailwind
- 7 7. PromoRepublic
- 8 8. SocialOomph
- 9 9. Loomly
- 10 10. Hootsuite
- 11 11. Buffer
- 12 Final Send: So What’s the Best Sendible Alternative?
1. Missinglettr: Best Overal Sendible Alternative
Summary: Missinglettr is the social media management tool that every blogger and content manager wants, at an affordable price, and with an easy to use interface. No need to hire a social media manager or expensive social booster influencers.
Missinglettr wasn't initially on my radar, but when a colleague recommended it and I tried it out.... INSTANT Coschedule replacement. Not only is it much less expensive (even on the highest tier), but it is dead simple to use.
- Very easy to use, simple to get started
- Seamlessly synthesizes existing blog posts to instantly queue social engagement distribution messages
- Generous free trail
- Affordable pricing, scales well, best value for the money in class
- Automates the most difficult parts of social media management and audience building (finding and prepping posts to share)
- Might not be suitable for large enterprise clients
- No built-in CRM features or contact management
- Short track record (relative newcomer compared to Sendible)
Missinglettr Prices: Starts at $15 per month (1 content source) after free trial period, $47 per month (3 content sources and unlimited users), and $147 per month (7 content sources, 25 social media profiles).
Summary: SocialPilot has been around for a while, but that doesn’t mean they haven’t been innovating. Constantly releasing new features, SocialPilot is the affordable (but fully featured) alternative to Sendible for end-to-end social media management.
- Affordable pricing schedule that scales well (compared to Sendible pricing)
- Almost half the price of Sendible
- Facebook Ads support
- Offers annual payment options (to save additional)
- Compatible with Rebrandly, and Sniply link shortening (URL shortener), in addition to Bitly (Sendible only works with Bitly)
- No phone support available
- Limited training and tutorials
- Interface feels a bit dated compared to Sendible
Summary: SocialBee is another less-heralded social media management automation service that punches FAR above it’s price, particularly adept at creating evergreen social media posting and social share re-cycling.
- Unique social media evergreen post planning and recycling
- Abiltiy to create multiple “categories” for social media distributions to different audience types for building specific followers
- More affordable pricing tiers compared to Sendible
- Offers concierge services for an additional fee
- Concierge pricing seems overpriced for what it is (basically onboarding and initial setup)
- No built-in WordPress dashboard or calendars (like CoSchedule)
Summary: Agorapulse is another social media platform catering to mid to large scale businesses who need deep insights and analytics tools in additional to basic automation. While it might offer TOO much for a freelancer or basic blog, it is a great option to consider as you scale.
- Deeper analytics reports than Sendible, particularly for Instagram
- Offers 24/7 full support if you need it
- Built-in comment tracking and response tracking across all social profiles, followers, and audience groups
- ROI based summary reports (better for campaign tracking)
- Integrates better with Pinterest
- Integrates with more social media channels and platform partners
- More foreign languages supported (Sendible only supports English)
- Initial pricing tier is almost 2x more expensive than Sendible
- Not really suitable for freelancers or starter businesses (no “small business” plan)
Agorapulse Prices: Starts at $99 per month for the Medium Plan (10 social profiles), $199 for the Large Plan (25 social profiles), $299 for the X-Large Plan (40 social profiles), and $499 for the Enterprise Plan (60 social profiles).
5. Social Report
Summary: Social Report is another enterprise capable social media automation hub that presents a direct alternative to Sendible on price and features.
Social Report Advantages
- Comparable prices to Sendible, but with some different (or additional) features
- More robust analytics and real-time data gathering
- Better integration with content management teams members
- Support staff available 24/7
- Unlimited custom reports
Social Report Disadvantages
- Dashboard is slightly less intuitive and user-friendly when compared to Sendible
- Less market share compared to Sendible (Sendible is the insurgent vs Social Report as the incumbent)
Social Report Prices: $49/month Standard Plan, $99/month Advanced Plan, and $199 Pro Plan
6. Best for Pinterest: Tailwind
Summary: If you are serious about getting Pinterest traffic, Tailwind is a must. No other social media automation platform has the depth of features and capabilities of Tailwind.
- The only social media solution specifically aimed at maximizing Pinterest ROI
- Also has a similar feature set for Instagram
- Can add mulitple “collaborators” to one account
- Pay per account, you can add as many as you want to one central dashboard without a complicated pricing structure (pay for what you need)
- Certified Pinterest and Instagram Partner
- Generous Free Trial period
- No Facebook, Twitter, or LinkedIn integrations (or anything beyond Pinterest and Instagram)
- You will probably still need to find a separate solution to manage your other channels (which adds costs)
- Be careful about spamming, Pinterest can ban social media accounts that are blatantly gaming the system (and Tailwind amplifies any tactics)
Summary: If you are running an agency, PromoRepublic is the way to go with in depth white label reports and comprehensive media analytics.
- In-depth White Label reports available
- Better brand management and social media monitoring dashboards and reports
- Robust content library to easily pull and schedule social media posts for shares / re-shares to followers
- Social Media Marketing automation features and integrations with CRMs and other media management tools
- Built-in graphics editor
- More affordable pricing plans (with more options for different business types)
- 24/7 live support available
- Not as much training and support as Sendible
- No fully functional free version (just a free trial)
PromoRepublic Prices: For small businesses offers a Solo Plan for $9/month and Standard Plan for $39/month. Then for larger businesses and agencies offers a Professional Plan at $79/month and an Advanced Plan starting at $182/month.
Summary: While SocialOomph is a capable fully featured social management tool, it stands out as perhaps the best tool for managing Twitter accounts.
- Particular deep feature set for Twitter automation and analytics
- Long track record in business (since 2008)
- Excellent customer service and customer support thru ZenDesk
- Basic media management free plan (limited to one user)
- Much more affordable pricing tiers compared to peers (no massive jumps)
- Custom quotes available for unique business types
- Throttles posts at 60 per hour per profile / blog
- Fewer third-party media management integrations compared to Sendible
SocialOomph Prices: Advanced Plan starts at $15/month, Pro Plan scales to $25/month and Business Plan hits $55/month.
Summary: Loomly is another of the more recent social automation tools hitting the market, having learned a few tricks from Sendible. Loomly adds some nice touches (and cheaper price points) in addition to full Pinterest integration.
- Offers full Pinterest integration (Sendible does not)
- Visually pleasing calendar management dashboard
- More affordable starting price
- Email and push notification support and integration
- Limited brand management capabilities
- Limited CRM integrations
- Fewer overall integrations in general
Summary: Hootsuite (along with Buffer below) is one of the “old guard” social media marketing and management tools. Hootsuite provides a particularly user-friendly interface with affordable pricing tiers for all types of businesses.
- Full 30 day Free Trial period
- Robust performance metrics (all tiers) to guage engagement
- Contest tool to help with social contests
- Annual pricing available
- Large jump in pricing from Pro Plan > Team Plan ($29/month to $129/month)
- No sentiment analysis like with Sendible
- Less functional content curation
Hootsuite Prices: Pro Plan starts at $29/month, Team Plan scales to $129/month, Business Plan up to $599/month and custom Enterprise Plans available beyond that.
Summary: Buffer (along with Hootsuite) is now one of the “old” scheduling tool incumbents, having evangelized a generation of social media marketers. Buffer is definitely one to at least take a second look at as they have evolved (slowly) over the years.
- Better mobile app tools and social media dashboard compared to Sendible
- Much longer track record in business
- Most integrations of any social media networks management tool
- Free Trials available
- Integrates with Google Analytics
- Limited social media analytics at entry level tiers (compared to Sendible)
- No pure automated post recycling (like SocialBee)
- Starter plan throttles you to scheduling out 100 posts at a time
- Limited content curation capability
- Huge jump in price from Pro > Premium Plans ($15 > $65/month)
- Complicated pricing tiers and structures based on “Publish”, “Reply”, and “Analyze” (much of which Sendible and others include standard)
Buffer Prices: The core Buffer plans (under the most popular “Publish” plans) start at $15/month for the Pro Plan, $65/month for the Premium Plan, and $99 for the Premier Plan.
Final Send: So What’s the Best Sendible Alternative?
As you can see, there are a LOT of alternatives to choose from. If I had to highlight just a few I would say to go with the following for a variety of reasons:
- For the best OVERALL Replacement (and the NEW exciting kid on the block), go with Missinglettr here.
- Looking for something more AFFORDABLE? The most cost-effective replacement for Sendible has to be SocialPilot here.
- Looking for more AUTOMATION? The evergreen post-recycling with SocialBee creates a truly automated (set it and forget it) social media distribution across all of your social channels. Check SocialBee promos here.