
The Best Pilot CFO Alternatives: A CPA’s Perspective
By Jonathan Reich
If you’re shopping for a Pilot alternative, you’re probably not looking for “bookkeeping but from someone else.” You’re looking for a finance partner that can ...
I guess you’ve witnessed how ecommerce has been growing exponentially over the past couple of years.
This trend, as a matter of fact, is expected to continue picking up steadily- at a rate that will see ecommerce retail sales in the U.S hitting $735 billion by 2023.
Quite remarkable, I must say. But, in case you haven’t heard the news yet, it’s not just the online sales process that has been transforming progressively. Ecommerce, combined with modern tech, has also triggered increased growth of what’s reportedly recognized as the world’s oldest professional field- accounting.

By Jonathan Reich
If you’re shopping for a Pilot alternative, you’re probably not looking for “bookkeeping but from someone else.” You’re looking for a finance partner that can ...

By Amanda Devos
It’s easy to think that it doesn’t really matter which payment processor you go with. But anyone who’s had to live with their bad choice ...

By Jonathan Reich
As a CPA, I’ve spent more hours than I care to admit staring at bank statements and general ledger exports, trying to figure out why ...

By Jonathan Reich
Let’s be honest for a second. If you’re a business owner or a CEO, “Finance Transformation” sounds like one of those expensive, nebulous phrases dreamed ...

By Jonathan Reich
The mantra for startup founders has shifted from “growth at all costs” to “sustainable growth at high velocity.” To achieve this, the modern finance stack ...

By Jonathan Reich
In recent years, I’ve watched the monthly close evolve from a standard operating procedure into a liability. These days, a month is an eternity. Founders ...

By Jonathan Reich
I’ve always had a bit of a bone to pick with the way accounting is typically sold to small businesses. Most founders start out thinking ...

By Jonathan Reich
In the early days of a business, accounting is mostly about survival. You’re either hacking together a QuickBooks chart of accounts at night or relying ...

By Jonathan Reich
If you’ve ever sat in a boardroom (or a Zoom room) trying to explain why the final numbers from three weeks ago just changed by ...

By Jonathan Reich
Whether you are an e-commerce merchant scaling past your first eight figures or a construction firm managing a complex web of subcontractors and progress billings, ...

By Jonathan Reich
In the rapidly maturing landscape of 2026 financial technology, the traditional, monolithic accounting software of the previous decade have been replaced by specialized, AI-driven operating ...

By Jonathan Reich
Growth feels great until the finance engine starts to stall. At first, finance is simple. You send invoices, pay bills, run payroll, and check the ...

By Jonathan Reich
Let’s immediately cut to the chase. Trust is the only currency that matters in a boardroom. If you can’t trust your numbers, then what are ...

By Jonathan Reich
Let’s talk about something that is mind-numbingly boring but SUPER important: revenue recognition. Recognizing revenue can be extremely tricky, having to follow specific accounting standards ...

By Jonathan Reich
Payroll is rarely just about paying employees. For a founder, payroll can be the single largest data export in the business — a dense collection ...

By Jonathan Reich
In the modern financial ecosystem, the role of a corporate card has evolved far beyond a plastic rectangle used for office supplies and client dinners. ...