Ewen Finser 
If you have a retail store presence and are looking for good wholesale suppliers to get started with, it’s not an easy landscape to navigate. Striking up local deals can work, but then you are often dealing with unreliable individual suppliers and having to manage multiple relationships. Bulletin is the type of resource that makes … Read more
Omnisend is a solid overall platform for ecommerce brands, but not without flaws. Namely, if you hit the sending rate limits OR struggle with a lack of deeper data analytics, it might be time to consider an alternative. I’ve used Omnisend – and almost every competitor – over the last few years. Dedicated ecommerce senders … Read more
Until I really started looking for an ERP for our agency business, I’ll admit that Striven wasn’t on my radar. But it should have been! If you are interested in Striven’s ERP offering, but aren’t sure 1) if it’s a legit ERP solution and 2) if it will work for your business, this review is … Read more
If you are trying to find the right wholesale network, but are stuck between Faire and Bulletin, I wrote this for you! Well, I actually wrote this for me initially. I had some notes on both wholesale platforms and was trying to compare the pros / cons, fees, and process for both. Perfect time for … Read more
If you run an ecommerce brand and are trying to figure out if Attentive or Klaviyo is right for you, here’s what I think. I’ll start by saying that I’ve used both platforms. They are both GOOD, solid email marketing systems. With this being said, I don’t think every brand is right for each. They … Read more
Wholesale is one of those “unsexy” categories of business that I’ve always wanted to get into. Recently, I have started exploring this more for both online and physical retail. One of the very first obstacles I hit was where to start! There’s a wholesaler for everything. I first started with categories I liked personally, but … Read more
In this comparison I’ll break down exactly how I’d decide between Klaviyo vs Constant Contact. I’ve been around the email marketing block a few times in the last 10 years. I’ve run multiple businesses across Ecom, Services, and Media. I’ve experienced enough to know that there’s no simple “winner” between two venerable platforms like Constant … Read more
If you are trying to figure out if Loomly or Sprout Social is the right social media platform for your business, I’ve been in your shoes! Over the last 10 years I’ve leveraged social media marketing (and distribution) for a wide array of businesses. Everything from content blogs, to ecommerce businesses, courses, digital products ,and … Read more
One of my favorite reasons to recommend Klaviyo to ecommerce brands is that they have dozens of pre-built template automations and sequences. I love how they lay it all out in simple terms based on what you are trying to do: Because Klaviyo is highly specialized for ecommerce, many of these templates are proven, battle … Read more
If you are down to Klaviyo vs Mailchimp for your business, I’ll walk you through how I made my decision. Personally, I’ve used dozens of email marketing platforms over the last 10 years. Even today, I use different platforms for different businesses (ecom, newsletters, blogs, courses, agencies). I’m not afraid to switch platforms (migrations are … Read more
If you have tried – or are considering – Attentive for your customer messaging strategy (email and/or SMS), but aren’t sure it’s the best fit, this article is for you. I’ve used MANY email marketing platforms and direct messaging tools for ecommerce, service, and media brands I’ve operated. There’s no lack of options. But Attentive … Read more
In this review I’ll break down my personal experience with iContact for email marketing who SHOULD use it, and who SHOULD NOT use it. But first, here’s my history with this company… Some Context on iContact I first used iContact 8+ years ago when I was just getting started online. It was one of the … Read more
In this review I’m going to be finally taking a deep dive on Klaviyo. I’ll share some of the things I really like, some things I don’t, and who I think it’s the right fit for. First, some background on me… I’ve been operating ecommerce sites in various niches for the last 10+ years. Klaviyo … Read more
In this comparison I’ll share my thoughts and decision points around which platform is better and – more specifically – in what situations each makes the most sense. Before diving in, some quick context here is that I’ve been operating online and using email marketing tools for the last 10+ years in my various businesses … Read more
If you are looking into SMTP.com as a mass emailing solution for your organization, but aren’t sure if it’s right for you, this review is my hands-on take & personal opinion. The good news (up front) is that SMTP.com is a really solid email platform. It’s less about “is it legit” and more about is … Read more
Most small to mid-sized ecommerce stores and websites barely spend ANY time on testing and feedback cycles in their dev process. I know this because this is me! Most of the time we get some feedback from stakeholders, but in a very disorganized and ad hoc fashion. “What do you think about his redesign?” Of … Read more