The Best Affiliate Software for WooCommerce

Best Affiliate Software for WooCommerce

Launching an affiliate program for your WooCommerce setup is easy enough to start. Most merchants begin with a basic affiliate plugin and call it a day. This works as long as you keep things simple; you get referral links, basic commission tracking, and a simple way to pay affiliates without leaving WordPress.  The problem is … Read more

You’ve Probably Heard About “Warming” Emails. Here’s the Run-Down for Startups

Email Deliverability for Startups

If you’re running an early-stage startup, email deliverability probably isn’t top of mind. Most likely, you already set up a domain, connected your sending platform, and started reaching out. While this seems straightforward, small setup issues early on can swiftly lead to spam placement that will be hard to reverse. Most founders don’t want to … Read more

Best Affiliate Software for Peptide and Longevity Supplement Brands

Best Affiliate Software for Peptide

Peptide and longevity supplement brands often hit affiliate issues earlier than other e-commerce categories. Traffic can scale quickly, there’s risk involved, refunds are demanded, and the difference between a good partner and a bad one is rarely obvious from the conversion numbers alone. On top of that, FTC guidance makes it clear that health-related advertising … Read more

Best B2B Email Deliverability Tools by Function

Best B2B Email Deliverability Tools by Function

Email deliverability tools help you understand and improve whether your emails are actually reaching your recipients’ inboxes. Without the right software, your emails may end up in spam. So, if you need new or better email deliverability software, it helps first identify which problem you’re actually trying to solve: Buying the wrong category of tool … Read more

Acceleration Partners Alternatives

If you’re looking at alternatives to Acceleration Partners (AP), you’ve likely already decided you need an agency. At this stage, I’m guessing you’re narrowing down your options, testing for the right fit, and thinking about what kind of team would grow with you over time. You’ll definitely want to work with a partner that meets … Read more

The Best Affiliate Marketing Agencies for Retail

Best Affiliate Marketing Agencies for Retail

Most of us here are probably marketers, and we all know how hard it can be to find good affiliates sometimes, much less a great affiliate agency we can rely on. This is especially true for retail.  Good affiliate retail agencies aren’t just here to act as glorified coupon sites or online partnership marketplaces. They’re … Read more

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