Danilo Santoro

I’ve spoken with sales leaders who are being asked to generate more pipeline without adding more people to the top of the funnel. When lead follow-up, qualification, and appointment setting start taking up more of the team’s time, the usual answer is to hire another SDR. But that brings its own costs: recruiting, ramp time, … Read more

Every BDR leader I speak with has the same question: how much of outbound calling should be delegated to AI? The industry pushes us in two directions: toward fully autonomous voice agents that seem ready to replace the entire dialing process, or back to the old way of doing things where every call depends on … Read more