Stefan Milovanovic 
When I first started with cold email back in 2018, Woodpecker was already a familiar name. It did what I needed back then, and I wasn’t even looking for an alternative for a long time. But a lot has changed over the years. For example, outbound is so much more complex, and I spend much … Read more
MailerCheck is great for preventing obvious mistakes. It’s a solid way to sanity-check lists, spot risky addresses, and send with some confidence that you’re not about to hurt yourself. For what it’s designed to do, it works. But after you’ve done the hygiene work and inboxing still isn’t where it’s supposed to be, you need … Read more
I spend a lot of time inside outbound tools, mostly because outreach has a way of becoming invisible work. You don’t notice it when it’s going well. You only notice it when something stops working. Reply.io was one of the first tools I’ve gotten used to. Easy to pick up, easy to justify, easy to … Read more
I didn’t start looking for SendForensics alternatives because I hated the tool. I started looking because I was tired of knowing what was wrong and still watching my emails miss the inbox. At some point, you already know Gmail is unhappy. You already know your authentication is “mostly fine.” You already know that spam placement … Read more
The most frustrating part of my job is getting decent opens for months, and then one day it just… stops. There’s no dramatic change or especially spammy offers — it’s the same domains, same list source, and same cadence. If you’ve also noticed that Outlook and Gmail are getting increasingly picky, you’re not just being … Read more
GMass works best when email outreach is simple. Early on, it does exactly what you want. You send emails from Gmail, you get replies, and you move on with your day. There’s very little friction, and for small, controlled outreach, that’s a genuine advantage. But as sending volume goes up, Gmail becomes less forgiving. Inbox … Read more
Instantly is popular for a reason. It’s fast and simple enough to get a lot of people from “I should probably do outreach” to “emails are going out” in a weekend. Problems usually come after the honeymoon phase. Once you increase your sending volume, add a couple of inboxes, or take on more clients, Instantly … Read more
I’ve seen incredible products get buried on page five while something average racks up sales like it’s printing money. It’s brutal, but that’s Amazon. The marketplace doesn’t care how good your product is, but how well it sells. A lot of sellers still treat ranking like a merit system. That’s perfect if you think that … Read more
Do you remember the first time your tried-and-true campaign stopped working and your open rates plummeted? Me too. I’d send the same content to the same list using the same platform… only to one day see replies drop massively, and with them, the revenue. Turns out, most of those emails weren’t landing in the inbox … Read more
As someone who’s spent over 5 years “selling stuff door to door” (a.k.a. cold emailing), I get why so many of you like Smartlead: unlimited warm-ups, dynamic sequences by the dozen, that “send from any inbox” freedom. And in all honesty, it does tick a lot of boxes for outreach volume. But once you start … Read more
The cold email world is split right down the middle. Some marketers would bet their kids on that one email warmup tool that single-handedly revived their dying businesses, while others say they’re nothing more than the ShamWow of digital marketing. I totally get the paranoia. Every major ESP now keeps a wary eye on your … Read more
Allegrow walked so the rest of us could run. It gave structure to reports, compliance, and reputation charts — and made upper management sleep better. But as of September 30th, 2025, Google removed reputation data from Postmaster Tools and changed the deliverability rules quite drastically. The old green bars vanished, and with them the illusion … Read more
Amazon isn’t short on competition. Over two million active sellers push more than 600 million products, all fighting for the same eyeballs. That sheer volume is both the opportunity and the problem: it’s where the customers are, but it’s also where every rival brand is fighting you back. For years, doing well came down to … Read more