The Best CreatorIQ Alternatives for Brands That Sell on Amazon

Last Updated on April 1, 2025 by Ewen Finser

Influencer marketing isn’t just about getting likes and shares—it’s about driving real results, especially if you sell on Amazon. You need a platform that helps you find the right influencers, track their impact, and make sure your efforts turn into actual sales. While CreatorIQ is a solid option, it’s not the only game in town. Depending on your goals, there may be a better fit that makes your job easier and your results better.

If you’re looking for an alternative to CreatorIQ, here are some of the best platforms to consider, especially if Amazon is a key part of your business.

Before You Keep Reading:

If you’re looking for an influencer marketing platform that specifically integrates with Amazon, I would start with Levanta. That being said, the platform that works best for you will depend on your brand’s unique needs. You can’t go wrong with any of the recommendations I’ve made below. 

When Should You Start Using an Influencer Marketing Platform?

If you’re manually managing influencer outreach and tracking performance in spreadsheets, it’s probably time to switch to a platform. Once your brand starts running multiple influencer campaigns, tracking impact gets messy fast. A dedicated platform can help streamline the process and show you which influencers actually drive revenue.

You should also consider switching if your influencer efforts feel scattered or unpredictable. A good platform gives you structure, ensuring that your partnerships are strategic and scalable rather than just occasional experiments.

If your brand is growing and you’re investing more in influencer marketing, waiting too long to get a platform can slow down your progress. The sooner you integrate a data-driven approach, the faster you’ll see real returns.

Levanta: The Go-To for Amazon-Connected Brands

Levanta was built with Amazon sellers in mind. If you sell on Amazon—whether you’re a big brand with a presence everywhere or an eCommerce-first company—Levanta helps you connect influencer marketing to actual sales numbers.

Why Levanta Works:

• Amazon Sales Integration – Unlike most platforms, Levanta tracks your Amazon sales, so you can see exactly which influencer partnerships lead to conversions. No more guessing.
• Influencer Marketplace – It focuses on influencers who already know how to promote Amazon products, meaning you’re working with creators who understand how to drive sales, not just engagement.
• Real Performance Tracking – You’re not just measuring likes and comments. Levanta lets you see how influencer marketing affects rankings, reviews, and actual purchases.
• Built-in Brand Protection – Avoid influencer fraud or misleading promotions with Levanta’s strict vetting tools.

Who Should (and Shouldn’t) Use Levanta?

If Amazon is one of your main sales channels and you need a tool that connects influencer marketing directly to sales data, Levanta is a smart choice. However, if you don’t sell on Amazon or don’t need deep tracking for Amazon sales, you might be better off with a different platform.

Aspire: Best for Relationship-Driven Influencer Marketing

Aspire (formerly AspireIQ) is all about building long-term influencer partnerships instead of one-off deals. If you want to create a network of brand ambassadors who consistently promote your products, this is a great option.

Why Aspire Works:

• Ideal for user-generated content (UGC) campaigns
• Includes tools for influencer and affiliate marketing
• Streamlines influencer outreach and campaign management

Who Should (and Shouldn’t) Use Aspire?

Aspire works best if you’re focused on long-term influencer relationships and want to create an ambassador program. But if you need detailed Amazon sales tracking or quick, transactional influencer campaigns, it may not be the best fit.

Upfluence: Data-Heavy Influencer Marketing

Upfluence is all about data. It helps brands discover influencers through AI-powered search tools and provides deep analytics to measure campaign success.

Why Upfluence Works:

• AI-driven influencer discovery and vetting
• Strong integration with Shopify and WooCommerce
• Affiliate tracking and performance monitoring

Who Should (and Shouldn’t) Use Upfluence?

If you want an AI-powered platform with deep analytics to guide your influencer marketing decisions, Upfluence is a great choice. But if you need something Amazon-specific or prefer a simpler, relationship-focused platform, you might want to look elsewhere.

Traackr: For Enterprise-Level Influencer Management

Traackr is made for big brands running large-scale influencer campaigns. If you have a global influencer strategy and need advanced reporting, this is the way to go.

Why Traackr Works:

• Advanced audience insights and influencer analytics
• Global influencer database for international campaigns
• Budget and spend tracking for influencer partnerships

Who Should (and Shouldn’t) Use Traackr?

Traackr works best if you’re handling large, multi-region campaigns and need enterprise-level data. But if you’re a smaller brand looking for an easy solution, then this might be too much.

How to Choose the Best Tool for Your Needs (and When to Switch from CreatorIQ)

Not sure if it’s time to move on from CreatorIQ? Ask yourself a few key questions:

• Are you getting the data you need? If you’re manually piecing together sales impact from multiple sources, it might be time for a tool with better tracking.
• Are your influencer campaigns working? If it feels like you’re just throwing content out there without knowing what’s really driving results, a different platform may offer better insights.
• Is the platform easy to use? If your team struggles to navigate CreatorIQ or it feels overly complex for your needs, switching could make things smoother.
• Do you need Amazon-specific features? If Amazon is a major sales channel, a platform like Levanta will give you better visibility into what’s actually driving revenue.

Switching platforms can feel like a big move, but the right tool should make your job easier, not harder. If CreatorIQ isn’t giving you what you need, consider testing a new platform that better aligns with your business goals.

Final Thoughts: Find the Platform That Works for You

The best influencer marketing platform isn’t about having the most features—it’s about finding one that makes influencer marketing easier and more effective for your brand. If Amazon is a key part of your business, Levanta is the strongest option. If you care more about influencer relationships, Aspire is a great fit. And if you need deep analytics or enterprise-level management, Upfluence or Traackr could be the way to go.

At the end of the day, the right platform should fit into how you work, help you scale, and most importantly, make influencer marketing a powerful tool for growth—not just another task on your to-do list.